Technical Set Up
Production of TV Trailer
After my planning stage and all the components necessary, I was able to begin filming my trailer. To do this, I handed out my production schedule and risk assessments to my crew and got them to sign consent forms, next I showed them my storyboard and script to make sure they knew what to do. Next, I grabbed my camera and tripod, filmed the inside shots of Sam sitting on his bed, and then went out onto the street and filmed the walking shots, bringing my storyboard and script with me. Luckily, all these actions were relatively simple so directing and gathering the shots how I imagined them was very easy. To get the worms-eye-view shot of Sam sitting on his bed, I set the tripod on its lowest setting and angled the camera upwards. To get the walking shots, I lifted the camera so it was in line with Sam's head, told him to walk and then I walked along too. This was the same for the shot of Sam's feet walking towards me, whilst I was walking backwards. This was a great challenge as walking backwards whilst trying to keep the camera still was very difficult. For the cigarette scene, we got a fake cigarette (paper), lit it with the safety kitchen light, and then I panned the camera across. The following day, We went out again to film the shot of the car driving past. To do this, we parked the car up, I ran ahead, crouched down and gave them a thumbs up when I was ready. The car drove along the road and I rotated along with it to create a smooth panning shot.
The whole filming experience was a great challenge as I filmed things which I had never done before, for example, directing somebody driving a car and filming a panning shot of it. I am very proud if this experience as I used no stock footage. I initially intended to, the car scene was supposed to be a stock video of an ambulance driving past, but I was unable to find one which satisfied me so I decided to film it all myself, and use a car instead of an ambulance.
Post-Production of TV trailer
This is the interface of my TV trailer on the editing software Final Cut Pro. It shows how I have put together all the different components, such as narration, dialogue, music and video clips. The backing track is the long, green section which spans the whole trailer. I ensured that this was at low-level volume so all other components could be heard. The blue sections at the bottom of the interface is the narration, which I have spaced out to their appropriate locations, leaving a long pause in between each piece of narration to build suspense, and lengthen the trailer. The blue section just above the music, is where the video clips are located. I ensured that the 'snap to' option was in place to make sure there were no gaps in between clips, and I also added a 'fade in' transition at the start of the trailer, shown by the grey block. Above these clips, includes the BBC DOG, which I ensured was a PNG file to remove the background. The images of the ident and relevant logos are above this which are also PNGs to ensure that there is no background, and the rest of the video can be seen underneath them. I wanted these to appear to the beat in the music where it gets more intense, to do this and to to make sure that all narration, video clips and images where the length they should be, I used the blade tool to cut them; to drag them into their correct location, I used the mouse tool. Finally, I added an effect to all the clips called 'aged film' which made the video slightly darker with an orange tone, to make it more appealing to the eye by removing bright, white light.
Video: 1080p HD
Resolution: 1920 x 1080
Aspect ratio: 16:9
Frames per second: 25fps
Audio: Stereo 48kHz, bit depth of 16.
File Format: mov
I completed this by choosing the option for 48kHz when creating the project, and then ensuring that the audio did not go over -6 decibels on Final Cut Pro, otherwise, this would technically be illegal as audio louder than this can be damaging and instantly removed from platforms. Furthermore, choosing the H.264 format to create the .mov file.
Final Product of TV trailer
This is the final version of my TV trailer. As there are more visual elements and I wanted to keep the trailer simple, I removed some of the dialogue, but kept the narration and one piece of dialogue to create a sense of mystery, as it was the dialogue which says 'You need help'. I also did not include the sound of the ambulance in this because as previously stated, I no longer needed it as I filmed a car panning scene instead. I decided not to include anyone's face, this is to further create that sense of mystery, leaving the audience thinking: who is this person? What has happened? Why do they need help? Overall, This allows the audience to get a grasp of the protagonist and scenarios which will actually occur in the show itself, yet revealing very little information. The narrator's voice over covers a brief, dramatic and intense synopsis of the show, ending the trailer with the tagline of the show along with the name to create this consistency between my advertising components, allowing the ideas and themes of 'I Need Help' to stick in the audiences head, making it more memorable and more likely for them to be gain interest and watch the drama. In order for the audience to do this however, I have when it will air and how the audience can consume it displayed as well. Unlike the radio trailer, I could choses whether this information was presented audibly, visibly or both. I decided to portray it visibly, to create this tension with the music as the text appears on beat.
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