Wednesday, 22 February 2023

P3 - Social Media Advert Planning

 
These are my planning documents for all of my social media posts. They include a storyboard for my YouTube short, which is the end segment of my trailer, repurposed as a portrait version, and three visualisation diagrams for social media posts. First being a repurpose of my poster for an Instagram post, second being screenshot of the trailer with Sam in it as a character profile for an Instagram post, and third being the same screenshot of the trailer with Sam and the title as a TikTok post. Having these allowed me to build consistency across my advertising components, including the title, when and where it is released, the tagline and giving the audience a sense of who the protagonist.

The font of the text will be the same throughout all the components, and in the same font I have used throughout my campaign: 'All Rights Reserved'. Colours will be dark, the title will be a dark red for consistency, and the rest of the writing will be in a light grey (excluding the BBC logos) to contrast with the dark background. 

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